Press Release

May 27, 2019

Pine Labs opens its Payment Gateway APIs for developers

Aims to enable co-creation of innovative fintech products

New Delhi, May 27, 2019: Pine Labs, India's leading merchant platform company, today announced that it has opened its Payment Gateway Application Programming Interface (APIs) for developers. This will enable developers, including those working within merchant organizations to integrate Pine Labs payment gateway APIs with their consumer-facing products or with their existing technology infrastructure such as billing and checkout systems.

This move is in line with the company's commitment to enable the co-creation of innovative fintech products, and thereby empower the merchant community. The Payment Gateway API can accept payments through multiple payment modes including credit/debit cards, netbanking, bank or brand EMI, wallets and UPI. It is a simple and flexible option for internet commerce.

Speaking on the announcement, Mr. Vicky Bindra, CEO, Pine Labs said, "We, at Pine Labs, are committed to power our merchants to build successful businesses. We provide omni-channel payment processing solution, enabling 100+ forms of payments. The opening of Payment Gateway APIs is a big step in this direction. We would like to invite developers to integrate our Payment Gateway APIs in the platform or technology stack of their choice. We believe that, together with the developer community, we can build much more valuable technology solutions, powered by our best-in-class payment gateway, for our merchants."

"Payments have become an integral part of any online business. Our Payment Gateway APIs are easy to integrate, offer cloud based payment infrastructure, and allow easy access to reports. The developers can simply plug-in our APIs to a website and it will be ready to accept payments. A simple and streamlined process enables hassle-free integration of Payment Gateway APIs by Developers. We are starting out on this exciting journey with the opening of payment gateway APIs, and plan to open up other APIs soon," said Sanjeev Kumar, CTO, Pine Labs.

Pine Labs' online payment API empowers merchants to launch their business online and provide their customers with safe and secure digital payment options. Pine Labs offers a range of solutions for the merchants to choose from, and optimize their payment infrastructure. The developers can visit the page-

About Pine Labs

Pine Labs is one of Asia's leading merchant commerce platforms. Its unique cloud-based platform enables it to offer a wide range of payment acceptance and merchant commerce solutions. Pine Labs' stored value platform offers issuing, processing and distributing digital gift cards for corporate customers. Its customer base includes prominent large, mid-sized and small merchants across India, South East Asia and the Middle East. Pine Labs is incorporated in Singapore. Its key investors are Sequoia India, Mastercard, Actis Capital, Temasek, PayPal and Sofina. To know more, please visit

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