Transform your business into a sales powerhouse with our affordability solutions. Leverage our network and extensive suite to
match the scale of e-commerce giants, increase average order
value and create blockbuster sales events.
Skip the years of effort:
Leverage our offline
prowess for online success.

Unlock the power of Pine Labs to seamlessly drive online growth. No need for endless groundwork. Tap into our vast network of 30+ credit partners and 300+ brand partners to offer exclusive brand, bank and marketplace EMI combinations. As a leader in in-store affordability, we're bringing you next-level online sales power.
40+
Credit partners
350+
Brand partners
Turn the tables on the titans and watch AOVs soar.
Unlock new growth with our affordability suite, featuring exclusive EMI options to boost sales offline and online through our extensive
bank network.
Higher conversions
Make large ticket items affordable and enable higher purchasing power.
Reduce cart abandonment rate
Minimise cart abandonment by breaking up pricing into manageable instalments with small upfront payments.
Reduce customer acquisition cost
Drive more traffic to your website with compelling sales, superior offers and better pricing than the competition.
Maintain competitor parity
Offer lower upfront costs and make your products more accessible and affordable to a wider market.
Boost revenue
Increase website traffic and turn it into higher sales through compelling offers and a seamless shopping experience.

Make every purchase a repeat through
seamless EMI options.
When every transaction turns into an EMI, you can tap into the new-to-credit market,
boost sales and offer checkout financing that drives growth and loyalty.
EMIs tailored for you
We design a plan that fits your needs.
No/Low-cost EMIs
A zero interest EMI option guaranteed to attract and retain customers.
Debit card EMI
Tap into millions of active users in India by offering EMIs on debit cards.
Credit card EMI
Offer flexible EMI options to a vast credit card user base in just a click.

Brand EMI
An industry-first offering to boost sales on multiple brands.
Affordability
Enable customers to make purchases without the burden of immediate payments.
Discounts, cashback and offers
Provide customised offers at the click of a button using our intuitive dashboard and APIs.

Put your sales on the fast track with deals that delight.
Offer the best prices to your customers with enticing combo offers, flexible EMIs and Buy Now Pay Later options. Create customer delight, drive satisfaction and watch your sales grow as you meet their payment needs effortlessly.
Call the shots
Create your own discounts, cashback, no-cost EMIs or any combination right from the Pine Labs Online dashboard or Offers Engine.
Tailor and time your offers
Customise and schedule offers for your marketing and festive campaigns as per your business needs.
Sweeten the deal
Offer additional discounts over and above Brand EMIs.
Get paid fast
Receive funds on T+1 settlement for discounts offered by banks and brands.

Fortify every transaction
with Pine Labs Online.
We protect every payment with advanced encryption and compliance. Your data
stays safe with industry-leading security, at every step.
Boost your bottom line
with value-driven pricing.
Built on a pricing model designed for value, we offer
affordable rates and custom pricing options based on volume.

Simplify operations with
24/7 support.
Get round-the-clock support and full control with our easy-to-use dashboard. Track metrics, manage operations and resolve issues effortlessly in one place.
Let’s talk
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Explore more solutions that make selling easier, payments smoother and
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