Pine Labs' CTO Sanjeev Kumar on opening APIs to accelerate digitization among small retailers | Pinelabs

Press Release

September 28, 2020

Pine Labs' open APIs accelerate digitization among small retailers

New Delhi, September 28, 2020: Pine Labs, one of Asia’s leading merchant commerce platforms, today shared an update on its in-store payment and payment gateway open APIs. Over 50 third-party business apps are now integrated with the Pine Labs payments infrastructure and can be downloaded and used on the company’s Android PoS, Plutus Smart. This has helped create an integrated app ecosystem for small merchants who can now use Plutus Smart for GST billing, inventory management, barcode scanning, and loyalty solutions.

Small businesses like kirana stores, mobile stores, and pharmacies are major beneficiaries of this democratization of technology as they now have access to an integrated platform through Pine Labs’ Android PoS, right out of the box.

Commenting on the Pine Labs app ecosystem, Sanjeev Kumar, Chief Technology Officer, Pine Labs said, “We have strong built-in security checks and balances to ensure all these third-party applications that are introduced into our payment infrastructure are compliant and safe for our merchants. Only authorised PoS terminals can download and run these apps which undergo vulnerability testing checks before making it live. Even after the testing phase, the apps need to be signed using Pine Labs keys before they are made live, thereby eliminating any possibility of unauthorised use.”

The Indian developer community has put the Pine Labs open APIs to good use and have built several business apps catering to a wide range of industries such as Retail, Healthcare, Lifestyle, Electronics, and Restaurant. We will continue to work with developers to create a vibrant technology community that supports small retailers in the country,” Kumar added.

A partial list of apps integrated with Pine Labs and available for use to merchants is here:

About Pine Labs

Pine Labs is one of Asia's leading merchant commerce platforms. Its unique cloud-based platform enables it to offer a wide range of payment acceptance and merchant commerce solutions. Pine Labs' stored value platform offers issuing, processing and distributing digital gift cards for corporate customers. Its customer base includes prominent large, mid-sized and small merchants across India, South East Asia and the Middle East. Pine Labs is incorporated in Singapore. Its key investors are Sequoia India, Mastercard, Actis Capital, Temasek, PayPal and Sofina. To know more, please visit

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