Five Options to Boost Revenue and Delight Customers

Five small business ideas to boost revenue and delight customers

Vinisha Kataria : Digital Content Manager at Pine Labs

By Vinisha Kataria | December 22, 2020

Vinisha is the Digital Content Manager at Pine Labs and brings with her, more than 10 years of professional experience.

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Running a small business in the new normal where you want constant footfall in your store will require you to craft a seamless experience for your customers. You need to think of ways to delight them with a great in-store experience. Here are a few small business ideas you can try:

Be customer-centric in your approach

Be transparent and authentic in what you offer to your customers. If your products or services aren't worth a customer's time or money, they aren't coming back. Once you are consistent in providing services and products that stay true to the claim, you've won their trust. Be honest with them if and when you fail to deliver.

Go omnichannel right now

As a small business owner, you must tap into the power of e-commerce and get your business an online identity. Did you know that a growing number of customers are researching online, but buying from offline stores? As per Google's data, as much as a 19% increase in-store sales is driven by a digital campaign. An omnichannel existence makes a lot of sense today when enabling growth has become a top consideration.1

Take mortgage-free loans

Having a small business means taking baby steps, but it shouldn't mean small dreams. Pine Labs enables business loans with minimum documentation through its network of NBFCs. With flexible repayment options and the fact that you don't have to pledge collateral, you can give wings to your dreams. You can use the additional funds to expand your presence or scale support system.

Buy Now. Pay Later.

Having an endless range of product is good but offering your customers with flexible buying options is even better. By offering no-cost EMIs with Pine Labs Pay Later proposition, you give your need-based customers a way out. Your customers can swipe a debit or a credit card and avail quick EMIs with no paperwork.

Enable acceptance of contactless payments

Get Plutus QR and improve customer experience in-store by accepting digital payments through Bharat QR and any UPI app of their choice. Plutus QR can reduce transaction and waiting time for your customers. A smarter, faster and safer option of accepting payments, it is a must-have scan-and-pay extension for your PoS machine as it can integrate seamlessly with it.

If you own a small business, consider the above ideas to reduce risks, complexity and higher cost of operations of your business.

1 https://www.thinkwithgoogle.com/intl/en-apac/marketing-strategies/search/year-in-search-india-insights/