Pine Labs December 2019 | Volume 1, Issue 3
2019-year in Review

As 2019 draws to a close, we wanted to thank you for being an integral part of this thriving network. The year has been a successful one for us and our merchant partner ecosystem has grown considerably to 150,000 merchants strong and counting.

Here's a quick recap of the big highlights from 2019:
EMI-led transactions
EMI-led transactions on a steady rise
2019 saw an incredible growth in EMI-led transactions. It establishes the fact that product affordability is a key concern of shoppers, especially while purchasing big-ticket items. By enabling the EMI purchase option for debit and credit card holders across renowned banks directly from the POS machine, you can generate more sales. On our part, we are constantly expanding our network of EMI issuers and have partnered with leading banks across public and private sector, including HDFC Bank, Kotak Mahindra Bank, SBI, Axis Bank, ICICI Bank, etc.
Get EMI enabled on your Pine Labs POS today
myPlutus app
Our myPlutus Android app saw a major upgrade in 2019 and now comes with a host of new features including access to real-time transaction data related to your store(s), product videos, option to log and track service requests, and details about the latest EMI schemes for customers. So, if you haven’t already, you should download the new app.

GooglePlay Appstore
Personalized gifting is one area which is witnessing tremendous growth as most organizations realize the value in giving the ‘Power of Choice’ to the gift recipient. At the start of the FY20, we made a strategic investment and announced a merger with Qwikcilver. Also, we have recently launched the Pine Perks RuPay Gift Card, a co-branded prepaid gift card that is redeemable across the RuPay network.
Know more
Paper POS - The next big digital payment solution you need

Here’s the next big business idea to consider in the new year. We are now shipping Paper POS, a new and highly effective payment acceptance solution, when you need to accept payments across a range of digital payment modes.

The Paper POS enables customers to make payments using either UPI or Bharat QR. We also offer the benefit of customization so that you can have your store branding e.g. logo printed on the Paper POS. In addition to the text notification confirming the sale, you will also have the option of getting the transaction chargeslip printed.

What our customers say about us?

"The only challenge that I faced was in understanding all the features and processes that their POS machine offers. However, this too was addressed by them through their Academy training programs. Six people from my team enrolled themselves for the training program of Academy by Pine Labs, which explained all the processes to us, step by step. Today, my workforce is empowered to quickly perform various forms of transactions and we are able to deliver a better customer experience"

Sanjeev Yadav,
Owner, Manyavar
Read more

Industry updates

As per a new report on digital payments by Worldline, the transactions at POS terminals in India increased from 150 crore transactions in Q3 2018 to 180 crore transactions in Q3 2019, up by 18.3 per cent. The value of transactions at POS terminals increased from Rs 2.8 lakh crore in Q3 2018 to Rs 3.5 lakh crore in Q3 2019, up by 23.2 per cent. Read more

Industry updates
From our video bank
Pine Labs Plutus Smart

Pine Labs Plutus Smart | A smarter way to accept payments
Would you like to do more than just accept digital payments on your POS machine? What if you could had a way to instantly share ongoing bank/brand EMI offers with your customers from the same POS machine and close sales faster?

Plutus Smart is that smart POS machine you can trust to do all of this and more. In this video, we showcase the key features of Plutus Smart and how these can have a positive impact on the growth of your business.
Watch the video

Pine Labs - In the news

Bank of Baroda launches debit card EMI in partnership with Pine Labs
Bank of Baroda, India’s second largest public sector bank with a customer base of almost 13 crore has launched ‘On-the-Fly Debit Card EMI’ facility for its existing debit card holders in partnership with Pine Labs, India’s leading merchant focused platform.
Read more

Pine Labs in the news
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